Many years ago, Susan Bixler, a pioneer in the field of professional image, got my attention with the following statement:
Although people should be judged by their innate worth, it is often a first impression that determines whether someone will stick around long enough to let them reveal it.
In the world of career management, nowhere is this clearer than in resumes, bios, LinkedIn profiles, headshots, business cards and the ever-changing social media landscape.